The concept and science of single origin milk

Milk is a staple and irreplaceable part of the Indian diet and has been so for centuries. The pure and healthy nutrition provided by quality milk helps people to maintain a healthy body, mind and spirit. In earlier times, people in rural areas consumed fresh milk sourced directly from their personal farm cows. This ensured that the quality and standards of the milk were not compromised on and the milk remained fine, exceptional and unadulterated. Over time, this trend faded as the process of production and distribution of milk lost its personal touch. Adulteration kicked in as mass production gained momentum and the quality of milk being produced deteriorated over time. To solve this problem in India, Parag Milk Foods, one of the country’s leading dairy companies, started a unique venture entitled “ Pride of Cows”  in 2011 which has the USP of procuring and supplying single-origin milk to all its customers.

Single-origin cow milk is a type of milk that comes from a single herd or farm, as opposed to being blended with milk from multiple sources. This allows for a more consistent flavour and quality, as well as traceability back to the specific source or cow it came from.

At Pride of Cows, the term ‘single origin milk’ implies the entire circle of milk production and distribution, including obtaining and purifying groundwater for the cows, producing high quality fodder, feeding the cows, milking them and delivering the final product to your doorstep for consumption. The entire process is fully automated with zero human intervention.

The USP of the science used in  the production of Pride of Cows' single-origin milk lies in the unique composition of the milk produced by each individual cow. The cows at the farm are carefully selected based on factors such as their breed, health, and genetic makeup. The farm has a strict breeding program in place to ensure that only the healthiest and highest quality cows are used for breeding and operations. The cows at the farm are raised in a stress-free and natural environment, which helps to reduce the risk of disease and illness. They are fed a nutrition-dense diet that includes a combination of home-grown fodder, minerals, and vitamins. This diet ensures that the cows receive all the necessary nutrients essential for producing high-quality milk.

The milk produced by the cows is then collected using state-of-the-art milking machines with zero human touch that are designed to maintain hygiene and prevent contamination. The collected milk is processed using a cold chain system that maintains a consistent temperature throughout the entire procedure, from milking to packaging. This helps to preserve the natural flavour and quality of the milk, and prevents the growth of harmful bacteria.

The single origin milk collected from the cows is tested regularly to ensure that it meets the high standards set by the brand. The test is based on various parameters such as fat content, protein content, and bacterial count. Any milk that does not meet the brand's strict quality standards is discarded.

Why single origin milk is the healthiest choice for your family

Milk is consumed by people of all ages, and is typically a part of the diet of every person within an Indian household. The single origin milk from Pride of Cows, when included in your daily diet with its premium quality and multiple health benefits, becomes the ideal choice of milk for the entire family due to various different factors that contribute to making it a healthy choice.

Single origin milk is well known for its high nutritional value. The cows at the Pride of Cows farm are raised in a stress-free and natural environment, and are fed a diet that is rich in essential nutrients. This results in the production of milk that is high in protein, vitamins, and minerals, making it an excellent source of nutrition for growing children and adults alike. The milk from Pride of Cows is also rich in essential fatty acids, which are important for brain development and an overall healthy life.

Another reason why single-origin milk is the healthiest choice for your family is that it is free from harmful additives and hormones. Many commercial dairy farms use hormones and additives to increase milk production and reduce costs. However, these additives and hormones can be harmful to human health, and can lead to a range of health problems, including hormonal imbalance, cancer, and antibiotic resistance. The milk produced by Pride of Cows is completely free from such additives and hormones, thus ensuring that your family receives the safest milk of the highest quality.

Single-origin milk is also less processed than commercially produced milk. In contrast, commercially produced milk often undergoes extensive processing, including pasteurisation and homogenization, which can reduce the nutritional value of the milk and introduce harmful additives to its overall composition. Single origin milk is more sustainable and environmentally friendly than commercially produced milk. The cows at the Pride of Cows farm are raised in a natural and friendly environment and fed an eco-friendly diet that is sourced from the farm itself. This leads to reduction in the environmental impact of the milk production, as it reduces the need for transportation and other resources that are required for commercial dairy farming. By opting for single origin milk, you and your family members can reduce your carbon footprint and contribute to the development of a healthy world and environment.

The intricate and meticulous efforts that go into producing single origin milk thus make it a high quality product and the healthiest diet choice for people of all ages.